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The Ridge Blog is our outlet to shoot the breeze about Internet marketing, design and branding. We also share our latest projects, and tidbits relating to a problem we’ve solved. If you have a topic for us, please drop us a line.

The Interest in Pinterest

Posted by: Lynn Carhart on Friday, March 01, 2013.

The interest in Pinterest is growing rapidly and should be part of your social media marketing and branding strategy.

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Smells Like Advertising

Posted by: Lynn Carhart on Thursday, February 07, 2013.

Scent advertising is being used in creative ways to promote sales and support branding efforts for food, clothing, cars and even nursing homes.

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The Content Of Your Content Matters - Top 5 Blog Writing Tips For SEO and Branding

Posted by: Lynn Carhart on Thursday, January 24, 2013.

If content is so important for attracting readers, SEO and branding why do many blogs have so little of it?

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SEM, SEO, PPC, SMM and SMO – Confused Yet?

Posted by: Lynn Carhart on Thursday, January 03, 2013.

Search Engine Marketing, Search Engine Optimization, Pay Per Click, Social Media Marketing and Social Media Optimization – what they mean and what they can do for your internet marketing and branding.

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Five Troubling Twitter Missteps and the Path to Redemption

Posted by: Lynn Carhart on Thursday, October 18, 2012.

It’s clear that social media is a very powerful tool for digital marketing and branding. With one tweet or post, a company can reach thousands or even millions of customers. On Twitter, getting your message out takes just a few words and a click. But that power can work against a company when someone mis-tweets, tweets without thinking, or ignores a tweet stream. Here are our five favorite examples of companies that stepped in it on Twitter.

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