When third party risk management software company Prevalent needed to introduce new leads into the sales pipeline and entice the C-suite with compelling campaigns, they called Ridge Marketing.
A seven-month email Google Adwords and LinkedIn advertising campaign introduced nearly $700,000 into the sales pipeline resulting in:
400 new leads
80% open rate
Ridge Marketing wrote and designed a series of infographics, making complex topics easier to digest at the beginning of the buyer’s journey. The pieces serve as gated assets on the Prevalent website and in pay-per-click advertising campaigns. A leading industry publication even ran one as a four-page spread, giving our client free impressions.
We’re been supporting brand launches for this major industry player for over ten years.See the Work
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