It’s been a fun and exciting first quarter (plus) of the year here at the full-service marketing barn in Basking Ridge. Here’s a quick recap of some of the projects we tackled.
Branding for Broadway Industries
The year began with messaging and branding work for Broadway Industries, an innovative manufacturer of high-quality packaging solutions for moving and storage, hardware and home improvement, healthcare, grocery, food service and textiles. The Ridge team conducted research, brainstorming sessions and customer interviews to understand audience needs and define brand characteristics before embarking on the rebrand.
Because the company regularly strives to move forward with new and innovative ways…